20.2. Google SEO

20.2.1 Scope of Services

a. The client shall receive unlimited website updates and SEO services to enhance functionality, content accuracy, and online visibility.

b. The Services are bounded by the principles of fair and reasonable use and ethical considerations, ensuring that all clients receive equitable service and attention.

20.2.2 SEO Practices

a. SEO services are conducted in adherence to established and ethical SEO practices, ensuring compliance with search engine guidelines.

b. Clients are prohibited from requesting SEO tasks that involve deceptive or "black hat" techniques or any methods that contravene search engine policies.

20.2.3 Service Limitations

a. Despite being termed "unlimited", the SEO and website update services are subject to resource availability, ethical considerations, and applicable laws and regulations.

b. The Company reserves the right to review and determine whether a service request is within the bounds of fair and reasonable use.

20.2.4 Review and Reporting

a. Clients will be provided with periodic reports detailing the actions taken and the resulting performance metrics to assess the effectiveness of SEO and update services.

b. The Company maintains the discretion to evaluate the nature and volume of requests to ensure alignment with this Fair Use Policy.

20.2.5 Modifications

a. This section and related terms can be amended by the Company at its discretion. Clients are advised to review the terms periodically to stay informed.

b. Continued use of the SEO and website update services post any modification will be regarded as acceptance of the updated terms.